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We live in a beautiful world – and its beauty is something more and more of us are beginning to take to heart, with a steely determination to do the right thing and leave our children and grandchildren with an even more spectacular and liveable planet. It’s a sentiment that, thankfully, is also taking hold in the corporate world, with companies increasingly adhering to what’s known as ‘the triple bottom line’ accounting framework. In a nutshell, companies realise the days of being judged solely by the more... Continue reading

With the demise of the Australian operation of Purplebricks a few weeks back, there’s been plenty of speculation among the punters as to why the online real estate business never enjoyed the predicted purple patch in this country. It seems there’s a consistent theme out there…and it’s this: while the online world is great and has its place, there’s nothing quite like bricks and mortar to provide the peace of mind we all crave when involved in any financial transaction. That, the word around the traps is... Continue reading

You may recall that we spoke some time back in an earlier blog about latex printing and how it supports our – and perhaps your – green credentials. We shared how it is a pigmented, water-based ink that has none of the volatile organic compound nasties found in solvent-based inks – things like hazardous chemicals emitting vile odours and vapours that, in some cases, are harmful not only to the environment but to people. We mentioned, too that the prints we produce on our large format commercial... Continue reading

We’re all familiar with the phrase “the calm before the storm” and it’s mostly daunting connotations. It’s a different matter entirely, though, in the world of real estate, where the “calm” comes in the shape of the cold white light of VitrineMedia’s backlit LED screens …and the “storm” in the form of the sales surge that invariably follows their installation. That’s largely because the light we use, without getting too technical, is 10,000 Kelvin, the Kelvin being a degree of temperature on the Kelvin scale which, in... Continue reading

Blessed with an expansive shopfront window but feeling cursed because you can’t find anything that works across such a large area? And by works, you mean provides a shining beacon that beckons prospects as much during the day as it does at night? We hear you, we’ve scoured the market at home and abroad and we have found a solution that perfectly complements our VitrineMedia backlit LED screens and ticks all the boxes you’ve identified. Thanks to a new relationship we’ve struck up with LG and Hewlett-Packard,... Continue reading

Pull up a chair and consider the following… You’re in the running for a job you’ve been hankering after for ages. It’s something very important to you and you want to do everything in your power to pull it off, land the gig and live the dream. Besides being well-prepared – that’s a given and you can be sure all the other shortlisted candidates will be similarly au fait with the company, the details of the job, the expectations and the skills setthat your potential employer believes... Continue reading

They say there are just two things you can be certain of in life…death and taxes. But I reckon there’s a third – and it’s that we are all social animals, we are born to interact with our fellow citizens, we crave face-to-face encounters and when we touch the flesh it makes us feel more connected and, more importantly, more valued. This irrefutable reality is no more prevalent than in the modern day real estate industry, where we have gone full circle over the past decade or... Continue reading

Our green printing delivers a rainbow of brilliant colours Green is the universally accepted colour for ‘go’ – and with our new VitrineMedia latex printing offerings delivering environmentally-friendly outcomes and so much more, we’d like to suggest it’s time you got going… We have always had the environment and its wellbeing at the top of our list and, as an environmentally responsible company, our research and development efforts have produced a range of products made from materials of which 97 per cent are recyclable. Add to that... Continue reading

It seems the old adage of “fake it until you make it” remains alive and well. And none more so than in the world of backlit LED displays, where a glut of no-name brands – or poorly copied replicas of quality brand names – are flooding the market and, in almost every case, leaving the poor purchaser disillusioned and out of pocket. That’s because, thankfully, another old adage remains as much alive and well… If it’s a fake, it will break! Just as the fake Rolex watches,... Continue reading