If It’s A Fake, It Will Break!

Featured products

VM Sign R-60 Round

Rated 0 out of 5
$481.39 inc. GST

VM TWO – LED Window Displays – A0, A1, A2, A3 & A4 Sizing

Rated 0 out of 5
$236.86$1,289.10 inc. GST

Printing Service – LED Displays

$6.18$99.00 inc. GST
LED Window Displays, Real Estate Displays, Retail Window Displays, Light Box Displays Backlit Paper by Vitrine Media Australia

It seems the old adage of “fake it until you make it” remains alive and well.

And none more so than in the world of backlit LED displays, where a glut of no-name brands – or poorly copied replicas of quality brand names – are flooding the market and, in almost every case, leaving the poor purchaser disillusioned and out of pocket.

That’s because, thankfully, another old adage remains as much alive and well…

If it’s a fake, it will break!

Just as the fake Rolex watches, the fake Converse trainers and every other fake, the fake VitrineMedia backlit LED displays are an inferior product, poorly manufactured and when they do come with guarantees, they are often not worth the paper they’re written on.

As for principles such as quality assurance and customer service, they’re non-existent in the domain of the on-seller – and there are now about 30 of them masquerading around Australia in the backlit LED screens sector – who grasps at whatever fake product is available and with price the only possible differentiator available, offers it to unsuspecting customers at a charge that might, just might, be a tad cheaper than the genuine VitrineMedia product.

That’s increasingly debatable as recent experience tells us that with the on-seller importing third party product and having to pay significant wholesale margins which are then passed on to the customer, we are increasingly matching and sometimes even bettering them on price.

Even when these products are sold cheaper than the genuine VitrineMedia backlit LED screens, the moment of euphoria is short-lived and soon replaced by the harsh realities.

It’s a fake, a cleanskin, hardly ever branded – and for obvious reasons. When – rather than if – it fails down the line, the manufacturers and sellers prefer it that you don’t know who they are or how they can be contacted.

Fortunately, it is not that difficult to pick a fake backlit LED screen versus the authentic and world-leading VitrineMedia offering and I’d like to share a few pointers with you, which will hopefully spare you those infuriating moments of buyer’s remorse…

Let’s start with quality that is visible to the naked eye:

  • The VitrineMedia backlit LED screens carry the VitrineMedia branding, clearly visible on the frames of every product we sell

  • If you look at the screen from the side, the colour of the light in the genuine product will be sharp, cold and white while that of the fake product will lean towards something that’s closer to a yellowy beige hue

  • The intensity coming through the imagery in the fake is nowhere near as sharp and punchy as VitrineMedia’s cold white image

  • On closer inspection of the screens, you will see that the fit and finish – in other words, the way the screens are made and how they seal against the magnets – is always snug and aligned when you have a VitrineMedia screen in your hands, whereas the imitation offerings often don’t close or align and gaps are visible

  • Away from the screens themselves, take a look at the way the power cords are attached to the rails. If clean and sleek, it’s a VitrineMedia; if untidy and patchy, it’s bound to be a fake

You might not detect each and every one of these flaws in the phonies but you can be sure you will see at least one – and most often two or three.

That’s because anyone can copy – or at least attempt to copy – but when it comes to quality, there’s a lot more at stake. Like owning the process, from research and development, design and manufacture, sales and after sales service and a swag of warranties and guarantees. Like being proud to trumpet the brand and stand by it.

This is where the VitrineMedia difference is most profound, where our unique features and benefits set us apart from these bogus brands.

Our backlit LED screens guarantee you this brilliant cold white lightness for 80,000 hours. That’s 10 full years of constant use, around the clock, 24/7. Don’t confuse the manufacturer’s guarantee with the statutory warranty of between 18 months and two years. The former is the manufacturer promising to stand by its very own guarantee while the latter is a legal requirement to sell product in a certain country.

Consider, too, that our rails are manufactured using lightweight and aesthetically-pleasing brushed aluminium, while all VitrineMedia fixtures and mounting cables are made of stainless steel that will deliver a long and tarnish-free life. In addition, our power boxes are sourced from Meanwell, the most used and trusted global brand that ticks all the boxes when it comes to quality and international safety standards.

That’s value at every touch point. And it’s only available from VitrineMedia’s world-leading backlit LED screens.

More to explore

imagine the Vitrinemedia Eco-Smart Display! Imagine a product that would have left Victor Kiam green with envy

Imagine a product that would have left Victor Kiam green with envy– imagine the Vitrinemedia Eco-Smart Display! I clearly remember back in the late 1970s when, in my late teens and wearing a much younger man’s clothes, I fell upon an advertisement on television featuring a chap named Victor Kiam. He had just bought his first Remington electric shaver and, inspired by the close and clean shave it delivered, he made another altogether larger purchase…the company. I can still hear his American accent in my ears, telling…

Client Success: Hedland Property Shop – Testimonial

VITRINEMEDIA CASE STUDYHEDLAND PROPERTY SHOP15 DECEMBER 2023 __________________________________________________________________________________ Vitrinemedia’s excellent customer service outshines  ‘tyranny of distance’ for Hedland Property Shop It’s common knowledge that one of Vitrinemedia’s greatest points of difference over competitors is a physical presence in each mainland state, backed by a commitment to come out in person to meet the potential client, view the location, discuss possible solutions and make educated recommendations. And even on those odd occasions where a physical visit is not possible and would be a hefty financial burden on the…

Print on Backlit Paper - Vitrine Media Backlit Paper Compare 1

Poor paper with VM screens akin to uggies and a Savile Row suit

Poor paper with VM screens akin to uggies and a Savile Row suitSartorial splendour.Two words that evoke so much, presenting a picture we all instantly recognise when it enters ourlives, even if fleetingly.We might not all be able to achieve it, but we know it’s a compelling nod to style and sophistication,its eye-catching powers leaving us envious of the ability of others to pull it all together – and pull itoff.There’s no arguing that sartorial splendour is an art, the result of all elements working in perfectharmony…

THERE’S NO SUCH THING AS BAD WEATHER, ONLY INAPPROPRIATE CLOTHING

There’s no such thing as bad weather, only inappropriate clothing Skyrocketing energy prices, interest rates on the rise, cost of living pressures mounting as the humble lettuce nudges $10 a pop… That’s the news of the day, the inflation narrative that hoggs the headlines as we move through the winter of 2022, challenged only by Covid-19’s obligatory daily updates. At times like this, with media reports telling us that we should learn to live with petrol prices that are sure to jump again when the Federal Government’s…

Comments are closed